Outdoor Advertisement

Street furniture is one of the newest and fastest growing sectors of the outdoor advertising market, with an estimated 80% increase in global spending between 1995-2005.

Outdoor advertising has become much more popular recently as a part of the media mix. In 1991 only 35% of the top 200 advertisers were using Outdoor Advertising while today, over 80% of the top 200 advertisers have started using this medium to get their messages across to the consumers.

Outdoor advertising on street furniture is the most effective and lasting way of reaching consumers, as drivers, passengers and pedestrians are exposed to the media messages for a significantly longer time then billboards. Bright backlighting on light boxes ensures visibility during the night making them effective 24 hours a day, 7 days a week.

Various light boxes are today available, which help the customer to attract even more attention, such as adding movement, water bubbles, 3-D, etc.

Please click to download:

Qumbet Outdoor ADVERTISING Presentation (.pdf)